Privacy Policy

1. Introduction

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with us, including through our website (earthinherited.com), podcast, social media pages, and any forms or lead generation tools we operate (including those hosted on Meta platforms such as Facebook and Instagram).

By submitting your information or engaging with our content and forms, you agree to the terms of this Privacy Policy. If you do not agree, please do not submit your information.

2. Information We Collect

We may collect the following types of information:

2.1 Information You Provide Directly

• Name and email address (submitted via sign-up forms, Typeform, Meta lead forms, or similar tools)
• Responses to survey or interest questions about your sustainability interests and goals
• Messages or enquiries sent to us via social media or email
• Podcast listener engagement and feedback where provided voluntarily

2.2 Information Collected Automatically

When you visit our website or interact with our content, we may collect:

• Device and browser information
• Pages visited and time spent on our site
• Geographic location (city/country level)
• Referral source (how you found us)

2.3 Information from Meta Platforms

If you submit a lead form through Facebook or Instagram (Meta), we receive the information you provide in that form. This typically includes your name, email address, and any other fields included in the form. This data is transferred to us from Meta in accordance with Meta's Platform Terms and your consent given at the time of submission.

We do not receive your full Meta profile or other personal data beyond what you explicitly submit in the form.

3. How We Use Your Information

We use the information we collect to:

• Send you newsletters, podcast updates, and content related to sustainability
• Respond to your enquiries and engage with our community
• Understand our audience and improve our content offerings
• Share updates about Earth Inherited events, collaborations, or community initiatives
• Comply with legal obligations

We will not use your information for purposes that are incompatible with those stated above without your explicit consent.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:

• Service providers: We may use email marketing tools (such as Mailchimp or similar platforms) to send communications. These providers are bound by data processing agreements and may not use your data for their own purposes.
• Legal requirements: If required by law, regulation, or legal process, we may disclose your information to the appropriate authorities.
• Business transitions: In the unlikely event of a merger, acquisition, or restructuring of Earth Inherited, your data may be transferred, subject to the same privacy protections.
• With your consent: We may share your information for any other purpose with your explicit prior consent.

5. Meta-Specific Disclosures

If you interact with Earth Inherited through Facebook or Instagram lead forms, please note the following:

• Your data is collected via Meta's lead generation tools and transferred to Earth Inherited upon your submission and consent.
• By submitting a Meta lead form, you consent to Earth Inherited contacting you with relevant content and updates as described in this policy.
• You can manage your data preferences and ad settings directly within your Facebook or Instagram account settings.
• Meta's own Privacy Policy governs how Meta collects and uses your data on their platforms. We encourage you to review it at https://www.facebook.com/privacy/policy/
• Earth Inherited is the data controller for information received through Meta lead forms and is responsible for how we subsequently handle your data.

6. Legal Basis for Processing

We process your personal information on the following legal bases:

• Consent: Where you have actively submitted a form or opted in to receive communications from us.
• Legitimate interests: To understand and grow our community and improve our content, in a way that does not override your rights.
• Legal compliance: Where processing is necessary to comply with applicable laws.

7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. If you unsubscribe from our communications, we will remove you from active mailing lists and retain only a minimal record to honour your opt-out preference.

If you wish to have your data deleted entirely, please contact us at the address below.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request correction of inaccurate or incomplete information.
• Deletion: Request deletion of your personal data.
• Objection: Object to the processing of your data for direct marketing purposes.
• Withdrawal of consent: Withdraw your consent at any time, without affecting the lawfulness of processing before withdrawal.
• Portability: Request your data in a structured, commonly used format.

To exercise any of these rights, please contact us at contact@earthinherited.com. We will respond within a reasonable timeframe and in accordance with applicable law.

9. Data Security

We take reasonable measures to protect your personal information from unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security. We encourage you to be mindful of the information you share online.

10. Third-Party Links and Platforms

Our podcast and social media content may contain links to third-party websites, platforms (including Spotify, Apple Podcasts, YouTube, and others), or resources. This Privacy Policy does not apply to those external platforms. We encourage you to review their privacy policies before providing any personal information.

11. Children's Privacy

Earth Inherited is not directed at individuals under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us and we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we do, we will update the date at the top of this document. We encourage you to review this policy periodically. Continued engagement with Earth Inherited after changes are posted constitutes your acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or requests related to this Privacy Policy, please contact us at: